| moo.com USA

How to be “brand’ new

April 2013, by Justis S | 19 Comments – latest by Roxann

Things can always be a little bit better with some business TLC, can’t they? Spring clean your brand with some tried and tested tips from the MOO creative team.

PACKAGING

Paul Thorogood, Head of Product Design, is a packaging guru. He designed all our beautiful MOO packaging and understands the power of presentation and thinking (so to speak) outside the box.

More than what’s in a box

It sounds obvious but it does get overlooked – packaging is just as important as product, as it is the first thing your customer will interact with. Packing has evolved past being a vessel for carrying or protecting a product – it can be art. Whatever way you …Continue reading this article…

Out with the old and in with the MOO – take part in the MOO Card Swap at the MOO Shop

April 2013, by Melissa | 23 Comments – latest by Gaurav

Has spring sprung yet in your hometown? While we’re waiting for it to come to London (we’re still in winter coats) we thought we’d take some time to ponder everyone’s favourite activity, Spring Cleaning. Chances are you’ve thought about that bottom right desk drawer that needs tidying, updating your web browser’s bookmarks, or perhaps simply to take care of your taxes (or if you’re me, all three of those things…). But what about a spring clean of your business’ brand identity? Continue reading this article…

Coming clean about ‘Collect-O-Matic’

April 2013, by Jamie | 1 Comment – latest by Paul

Okay, you got us! We’re foiled, we’re busted, we admit it…‘Collect-O-Matic’ by MOO.COM was an April Fools’ joke!

Here at MOO, we’re big fans of April Fools day, as you may have seen from our posts from previous years – like MOO-D ink Cards and The Lightbox

This year was no different, the MOO Crew all sent in their ideas, we voted and the Collect-O-Matic vending machine was born. Well when we say born, we mean – won at an auction, picked up, torn apart, cleaned, prodded, vinyl’d and made brand new again.

It’s …Continue reading this article…

Introducing…Collect-O-Matic by MOO

April 2013, by Jamie | 364 Comments – latest by Panos

We’re only a few months into the year, but it’s safe to say that 2013 is looking to be our most exciting year yet. Just recently we had the launch of our brand new pop up MOO Shop in London.

For the 99.9% of you who haven’t been able to see the MOO Shop first hand, we’re over the moon with how it turned out. The feedback from you has been amazing. We’ve heard how you love being able to come and pick your new cards up hassle free (the cookies probably play a part in that!) But this got us thinking, why stop there?

So we all got together, took your feedback on board and after a …Continue reading this article…

Say hello to our friends at gapingvoid

March 2013, by Rebeka | 3 Comments – latest by Cristina

It should come as no surprise that we’re pretty big fans of Business Cards here at MOO. We’re passionate about great design and standing out from the crowd. We believe Business Cards should be a conversation starter – something to be kept and acted on. After all, handing out a business card is often the first impression people make of you and your business.

Hugh MacLeod began drawing cartoons in his teens and later they were popularized on the back of business cards. We’ve been longtime fans of Hugh and gapingvoid. He draws cartoons on the back of business cards. We print business cards. It was meant to be. And with that, we teamed up with gapingvoid to …Continue reading this article…

We can now reveal the winner of our Cleopatra Sticker competition…

March 2013, by Jamie | Add a comment

That’s right, a new pharaoh has been crowned! A few weeks ago we asked you to reimagine Cleopatra’s branding. What would the last Pharoah of Egypt’s branding look like? How would she use Stickers to network? And would she *constantly* be instagramming pictures of the pyramids?

We’ve had loads of fantastic submissions (we’re always amazed how creative you all are *hides own stick-man-drawing entry*) and earlier this week we sat down with a small judging team (think X-factor but without the cameras and audience) and our graphic designer Jovanna to pick our worthy winner. So without further ado, it’s time to announce the winner of the MOO Cleopatra sticker …Continue reading this article…

MOO Products: Labels, Stickers
Industry: Graphic Design, Graphic Designer
Creative Use Of: Graphic Design, stickers

A Texas Round-up

March 2013, by Melissa | 4 Comments – latest by blingforfun

You’ve heard us shouting about SXSW on our blog and in our MOOsLETTER – it is one of the most exciting conferences of the year, and we’ve survived another round! As we mentioned, the council that MOO HQ is located in in London set up shop in downtown Austin and Hackney House served as the perfect spot to personally distribute the hundreds and hundreds of MOO Cards that customers ordered to help network at SXSW.

We had such a great time meeting so many customers, in fact one of our favourite memories was on day 2 when due to a taxi shortage, we let some strangers share our taxi downtown. We got to …Continue reading this article…

Impress yourself

March 2013, by Felix | 3 Comments – latest by Gianfranco Chicco

Have you heard the news? We just opened a shop in Shoreditch, London. As well as featuring the creativity of our customers in our shiny new shop, we’ve also treated ourselves to a shiny new embossing machine – which you can come and try out for yourself!

While we are not able to offer letterpress printing at the shop, we have the next best thing on offer: foil block embossing! To make sure you get the best experience, make sure you follow these steps:

1. Ensure you live in London, UK or close by to be able to come to the MOO Shop, BOXPARK, Shoreditch

2. Go …Continue reading this article…

MOO Products: The MOO Shop
Creative Use Of: Typography

A day in the life of a MiniCard

March 2013, by Jamie | 6 Comments – latest by Vicki Winters

If I believed in reincarnation, I’d come back as a MiniCard every single time. Who wouldn’t? You get to travel all over the world, you meet interesting people and you’re almost always the centre of attention. I’m not usually one to brag, but in the world of offline communication, I’ve been told I’m kind of like a celebrity.

People always say to me “There’s something about you that’s a bit different. What is it?” Well, it’s not my hair, is it? Seriously though, size matters – and being small does make me stand out quite a lot. But just because I’m small, doesn’t mean I’m not just as effective. I’m like Scrappy Doo. Or some kind of small …Continue reading this article…

The MOO Shop loves you too!

March 2013, by Georgi | Add a comment

The MOO Shop has been officially open for about a week and we are very pleased to be meeting MOO Customers (old and new). For those who haven’t been able to visit, let us introduce ourselves. We’re the MOO Shop team: Georgi, Lauren and Charlotte. Good to meet you!

The MOO Shop is already proving to be a hive of activity with customer collections, connections and inspiration being shared. Our sample wall has proved to be very popular. As the ‘try before you buy’ section of the Shop, it gives customers a chance to get an idea for how our different paper stocks actually feel, whilst checking out some …Continue reading this article…