Harry Houdini

Double-sided Business Cards

If your job is one which requires subtlety, maybe a little sleight of hand, some elegant misdirection, this is the design for you: five white shapes hidden in white gridlines against a white background. A quick twist of the card, and presto! Your details are in plain sight.

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This is what happens when Harry Houdini meets Erik Spiekermann, or at least what the meeting would look like on a business card. Another set that comes from my strange fascination with optical illusions and Swiss typography. Put together (with a magical flourish) they create very clean, sophisticated set.

About this design

Monika Koziol was MOO's senior graphic designer. She was raised in Poland, and graduated from London's Central Saint Martin College of Art with a BA in Graphic Design. Previously a freelance designer for publishing companies and charitable organizations, Monika loves everything simple and bold, and believes the definition of good design to be both sustainable and beautiful.