Jules Hurtig

Double-sided Business Cards

This design treats your contact information like the immaculate shop window it really is. Drawing inspiration from old cinema hoardings, but with that all-important million-dollar sparkle. It’s like carrying a touch of Hollywood in your pocket.

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Do you remember those interchangeable letters, advertising the current features on the hoardings of cinemas and theatres? Those tall letters, condensed to accommodate long film titles as well as actors with long names. This design is inspired by Hurtig and Seamon’s theatre in New York, founded by Jules Hurtig and Harry Seamon.

About this design

Jonathan Howells is a senior designer and illustrator with over 20 years experience. He is the Creative Director of multi-disciplinary design office Dinnick & Howells, whose past clients include Levi Strauss, Glaxo Smith Kline and Lindt Chocolate. A self-confessed design geek, Jonathan runs a typography blog and is obsessed with endless possibilities of letterforms.