Welcome to The Luxe Project. It's an initiative that teams brilliant creatives with new Luxe Business Cards - and helps good causes as well! For one full year we will be launching limited edition designs from well-known international designers exclusively for Luxe Business Cards. Their designs will be available for about one month and 100% of net proceeds will go to the designer's charity of choice. The theme is 'design for good'. Designer and maker Arianna Orland is this month’s Luxe Project designer, with her collection of business card designs entitled ‘Paper Jam’ - an adaption of hand printed posters, featuring phrases inspired by popular songs. Arianna has always been inspired by music, and has chosen VH1 Save the Music Foundation to receive 100% of the net profits from the sale of her business card designs. The mission of VH1 Save the Music Foundation is to provide public elementary and middle schools with grants for new musical instruments, giving schools the opportunity to build sustainable music programs.
This month, we welcome Arianna Orland, Creative Director of Zynga Global Brand, who is passionate about the power of design as a force for transformation. Starting her career in 1998, she has collaborated on projects for David Byrne and the School of Visual Arts in New York, as well as set up Paper Jam Press, where she creates hand printed letterpress posters. “They’re simple meditations” Arianna tells us, “to remind us all to keep being awesome."