Affirmations

Postcards

If your job is making people do things they don't want to do, for their own good, you'll recognise the value of delivering the plain truth in as attractive a manner as possible - which is precisely what these Postcards do.

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Freelance personal trainers and fitness instructors need to spur on even the most reluctant of clients and these Postcards highlight the reasons why its worth the effort. From dropping that crucial dress size to feeling fit and healthy, one of these affirmations - especially delivered in this cute college-sweatshirt script - is bound to hit home.

About the designer

Jovanna Mendes de Souza was born in Brazil, and brought up in Sweden. She came to London to study design at the prestigious Central Saint Martins College of Art, graduating with an MA in Graphic and Communication Design. She is inspired by a huge range of influences, including Victorian inventions, layering different styles, and the work of design luminaries like Max Huber and Aubrey Beardsley.

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