Most businesses need a little PR love, with a little elbow grease and patience, you can generate some buzz yourself – and this starts by writing a great pitch.

Having a captivating online platform that stealthily shows off your knowledge and expertise, is one of the most popular ways to engage and attract new customers.

A well-executed launch event is a highly effective marketing opportunity, a chance to convey your brand message and gauge your audience’s interest. Here’s the need-to-know.

We tapped our Head of New Business for some top tips on getting your flyers into the hands of the right people (at the right time). As he'll tell you, it's all about simplicity.

It's always nice to receive an accolade - but entering business awards, even if you don't win, can really help to boost your profile.

A picture paints a thousand words - so an actor's CV needs to present the perfect one. Luckily, Spotlight is here to help you choose.

The online platforms for creative industries are improving all the time - find exciting new ways to harness your online creativity.

Starting a business is the first step - building a strong client base is next, and it's trickier. Lucinda Brown explains why it doesn't have to be so hard.

We've been to lots of trade shows, seen what works and what doesn't. Here Pete, MOO's ex-Head of Marketing, sums up what he has learned.

Names for business brands can come from a variety of places. Here are a few different ways to find the right name to suit you.

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